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EATALY USA SAMPLING EVENTS, DEC 2018 & JUNE 2019

Caffe Vergnano and De Medici Imports approached our team to run a series of demos in 2018 & 2019 featuring their authentic Italian products at Eataly locations across the USA. I collaborated with social media and marketing representatives at Eataly and each brand to abide by strict branding guidelines. For Caffe Vergnano's 2018 holiday promotion, I assisted with on-site experiential activities including integration of Polaroid photos and photo props.  This project included event and operational planning, and all integrated marketing efforts on behalf of brand partners.

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